Tuesday 30 May 2017

An Introduction To The Estée Edit | Brand Focus

When the Estée Edit first launched a year ago, it sent the beauty world into overdrive – a beautiful array of products created for the rule breaker and the risk takers. It is a collection which has been designed to be mixed and matched, so you can make your makeup the way you want it to be! I’ve wanted to try some goodies from the Estée Edit for the longest time, so I was squealing with excitement when these goodies arrived at my door. Let’s take a closer look at some of this beautiful makeup…



Estée Edit Flash Illuminator* (£22 here) 
The Estée Edit Flash Illuminator has been designed to give you instantly gorgeous skin. As with a lot of liquid highlighters, you can mix this with your foundation, use it on its own, or you can use it as a primer. The Estée Edit Flash Illuminator is packed with some pretty lovely ingredients (including Hyaluronic Acid, Caffeine and Vitamin E) which leave your skin feeling really hydrated. There are five different shades that you can choose from, including Morning Light, which is a pretty golden hue. 



Estée Edit Mattified Lipstick* (£17 here)
I love everything about the Estée Edit Mattified Lipstick, starting with the blue detailing on the lipstick packaging – how dreamy! As you will have guessed the Estée Edit Mattified Lipstick is a matte formulation, designed to be lightweight and comfortable. The formula is infused with Jojoba Oil, which gives a lovely finish, without drying out the lips. You cannot deny that this stuff is pigmented! One swipe of colour and you’re good to go – I have the shade Maybe Later. 



Estée Edit CocoBalm* (£15 here)
I’ve never seen something quite like the Estée Edit CocoBalm, but I think it’s super cool and utterly genius! This is a lip gloss, which is held in some very innovative packaging. Simply squeeze the soft sides of the circle and the lip gloss is distributed out the top. The sides of the circle are clear, which means the pretty colour of the gloss shines through and the metal lid is a lovely finishing touch. As you’ve probably guessed by the name, the lip gloss is infused with Coconut Oil – which leaves your lips feeling nourished, smoothed and soft. 



Estée Edit Flash Illuminator Fluid Powder* (£22 here)
I’m definitely saving the best to last with this gorgeous powder illuminator – I honestly didn’t want to use it was it was too darn pretty! The Estée Edit Flash Illuminator Fluid Powder is a highlighter fanatics dream. It’s a super creamy formulation, which is available in a single universally flattering shade. The powder starts life as a liquid and it is then baked overnight, until it becomes the creamy texture we find in the compact. This process creates a velvet-like finish on the skin, using different sized pearl particles to refract the light for a sheen that can’t be rivalled! I am its biggest fan! 



All in all, I think it’s safe to admit that I’m a big fan of the Estée Edit! I love that the products feel cool and unique, allowing you to achieve all the looks you desire. I love the blue details on the packaging, which sets the collection apart from over products in my stash. I also love that it’s not completely overpriced – of course it’s in the premium market, but it’s still obtainable! You can shop the Estée Edit on their website, or at Selfridges.


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