So why exactly did the Colours get the eye of thousands of people? Well, first of all, the foundations were available in 21 shades, offering shades across the shade spectrum. The shades are even identical across the two formulations, meaning that as soon as you were colour matched, you know what you’ll be in all the other products.
Secondly, the foundations offer something for everyone! The Serum Foundation*, offers a natural looking, medium coverage, with a very lightweight, serum texture. Whereas the Coverage Foundation*, offers a rich pigmented finish, which never feels heavy on the skin. Both foundations offer an SPF 15 in the formulation and both have a really handy pump for dispensing the product.
Arguably most importantly – no matter which foundation you pick up, they both perform beautifully and you get exactly the application that The Ordinary describe. Each formula uses pigments that are suspended in a unique spreadability system – essentially this means that the pigment can be spread other the skin easily, offering an even coverage. Both formulations offer a semi-matte finish, which not only leaves the skin feeling natural, but also helps to offer a long-lasting, durable wear.
Oh, and finally – if you’re yet to be convinced, or you’re thinking that sounds too good to be true? Rejoice in the fact that these foundations are £5.70 (for the Serum Foundation) and £5.90 (for the Coverage Foundation) a pop, for 30ml of product! So you don’t need any more excuses to give these bad boys a try! Why not head down to one of the DECIEM stores to get colour matched by the DECIEM experts – you can see why I loved the Old Spitalfields store here. If you don’t have a store nearby, you can check out the full range online on the DECIEM website.
