If you haven’t already guessed, I love the concept for this new range. It’s all about the woman who lives a fast paced life, she’s commuting, she’s on and off trains, she’s busy, she’s burning the candle at both ends. It’s designed for the woman who wants to her glow, whilst asking her skin to cope with her hectic lifestyle. It’s not new news that we chuck a lot of pressure at our skin, but did you know that by the time we reach 33, the skin’s elasticity is reduced by 10%? I didn’t! With this in mind it makes perfect sense why in our mid-twenties it’s the right time to start tackling this problem head on. The goal? To prevent our skin reaching that “burn-out” stage before it’s time!
In order to fight this, Caudalie created the Anti-Cell Burnout Complex – a new patented formulation. It’s a global protection system to defend the skin cells from immediate and long-lasting efficacy. So what makes the Anti-Cell Burnout Complex so special? Well it’s a combination of powerful ingredients which activates our natural ability to fight against antioxidant stress. To do this it uses a combination of: Vitamin E (to help maintain the skins radiance and suppleness), Vitamin C (to help boost collagen and balance melanin production), Stabilised grapeseed Polyphenol (a great preservative for collagen and natural hyaluronic acid) and finally, Spruce Extract (which stimulates cellular defence and protects skin against oxidative stress).
There are four amazing products in the Vine Activ line, which all make use of the new Anti-Cell Burnout Complex. First of all we have the Vine Activ Glow Activating Anti-Wrinkle Serum* (£36 for 30ml here). This combines the Anti-Cell Burnout Complex with hyaluronic acid, to visably correct wrinkles. Next we have the Vine Activ 3-In-1 Moisturizer* (£32 for 40ml here) – this one again uses the complex but this time it’s paired with weighty hyaluronic acid and mattifying powders, which create a natural veil on the face.
Next up we have the Vine Activ Energizing and Smoothing Eye Cream (£27.50 for 15ml here). This one uses the complex, blended with peptides and extracts, which each lift and firm the eye area. It’s fantastic at battling puffiness and dark circles. Last but not least we have the Vine Activ Overnight Detox Oil (£30 for 30ml here) which is my favourite product of them all! This one is a 100% natural formulation and of course uses a shed load of beautiful oils (including grape seed oil, carrot, lavender, white sandalwood, sweet almond, rose, musk and neroli). It’s such an extravagant treat for the face – I’m totally obsessed!
The Vine Activ Collection has already launched and is available from the Caudalie website, or from selected stockists nationwide.
